Sunday, July 1, 2012

Online Privacy: The Relentless Pursuit For Your Personal Data

Click here to access article by David Smith from Economy Watch. 
Despite growing public concern, companies such as Google and Facebook continue to demonstrate an insatiable desire to gather and market our personal information to advertisers. Today, these companies are even able to manage our online identities by creating the equivalent of an ID card for the Internet.
This is one of the best articles I've seen on the subject of social media and search engine technology used as data pumps for corporations that want to sell you stuff. (Not mentioned in the article is the access of this information by government authorities.) Like all corporations, internet companies are occasionally caught harming people, but their fines are only a minor cost of doing business and thus do not act as a deterrent. Clearly, this corporate use of our personal information offsets to an unknown extent the advantages of connectivity to promote activist programs.