The bad guys – junk food industry, including soda makers – are winning the war. That is, they’re doing their level best to continue to market and sell their products and prevent any constraint of their trade by government agencies or even “advisory committees.”Nowadays ruling class corporations are winning battles on all fronts. This piece reports on their victories to keep people eating their highly profitable junk food. It's clear why they fight any government attempts to regulate or curtail their profit making, health impairing industries.
We’ve lived so long under the spell of hierarchy—from god-kings to feudal lords to party bosses—that only recently have we awakened to see not only that “regular” citizens have the capacity for self-governance, but that without their engagement our huge global crises cannot be addressed. The changes needed for human society simply to survive, let alone thrive, are so profound that the only way we will move toward them is if we ourselves, regular citizens, feel meaningful ownership of solutions through direct engagement. Our problems are too big, interrelated, and pervasive to yield to directives from on high.
—Frances Moore Lappé, excerpt from Time for Progressives to Grow Up