The title is meant to be ironic because he soon refers to co-opted people who only participate in "green" circuit tours with their NGO sponsors and companions.
Like his compatriot Naomi Klein, Tom Goldtooth was once a principled and articulate spokesman in opposition to Wall Street, until he was seduced by the dark money flowing from the oil industry into the non-profit industrial complex. Now, like Klein, he is a caricature of his former self, hobnobbing with the elite of the NGO champagne circuit. Reduced in his role to the status of token indigenous front for the pseudo left?—?living out their psychodrama as Wall Street dependents in the toy revolution entertainment sector?—?Goldtooth has become co-opted, or as Chief George Manuel described the phenomenon?—?assimilated.